Worked with enterprise business-to-business (B2B) clients to build eCommerce experiences. Built end-to-end solutions for desktop websites, mobile, and app experiences. Determined user experience journeys based on research and data-driven decision making. Designed interfaces based on branded design systems. Defined and designed integrated tools to eliminate manual processes for client support teams and deliver modern, self-managed tools for user accounts. Guided clients through full design process of research, wireframes, AI-assisted iterations, design prototypes, and developer handoff. Collaborated with project managers and developers to build successful products for unique customer segments. Managed full design process and ongoing support for multiple clients at once. Mentored design interns. Influenced new internal processes for presenting concepts and accessibility concerns to clients.

Designed websites for small businesses. Used AI-assisted tools and template-based software to design website interfaces and setup design systems that would allow clients to self-manage content after handoff.

Managed and designed internal websites to support design systems of an international SaaS healthcare technology brand. Worked alongside UI, branding, and marketing teams to rapidly deliver up-to-date design iterations. Designed branded templates for digital marketing, advertising, social media, and digital literature. Curated and directed custom photo and video content for international diversity initiative. Organized information architecture and digital storage systems for organizational consistency.

Designed agency and nonprofit websites with HubSpot integrations. Built branded systems for client's custom design packages including logos, social media templates, advertising, print designs, signage, and photography services. Defined new agency processes for offering website, branding, and digital design services. Mentored graphic design interns.

Worked with retail clients, Target and Walmart, to design seasonal greeting card product lines. Worked through creative process from concept design, to art direction, and partnering with international vendors and print shops to produce high-impact products to sell in stores. Contributed to a DEI initiative launching the company’s first card collection representing multicultural, queer, and accessibility-focused experiences.